It has been a long time since my last blog post. I have been busy working, and starting a new marketing company. I help business learn how to use social media correctly to promote their brand on Facebook, Twitter, Snapchat, and Instagram… As someone who has worked in sales and marketing for 30 years, I found an area where I could really help people succeed. It has also been a lot of fun!
However my new business venture quickly made me realize something; A lot of us with ASD really struggle on social media. We tend to not have that filter. (These days with the news and politics, most NT’s don’t have a filter either!)
So I have been thinking, ‘am I the only Aspie who is in business for himself‘? ‘Are other Aspies having difficulty finding work, or keeping work due to their social media interactions‘? Hmmmmm. If so, then maybe I could focus more on helping others on the spectrum who want to start their own business, or who just need a little help finding a rewarding job. I like to help people, and my passion will always be helping those on the spectrum.
I often look at my son, and I wonder what will he do for a living when he grows up? In my opinion, he would do best if he could start his own company. He loves sports, that is his thing. Although like most of us on the spectrum he lacks the coordination to play on a competitive level. But he can name almost every player for every team from Football to NASCAR. I can see him becoming a commentator, or maybe opening his own store selling specialty sportswear. Who knows. At the same time, we still have not let him have a social media account. Mostly because we do not want him running off his friends by posting 500 sports memes a day.
So what if I could help him? What if I could show him a step by step plan for using social media in a way that gains him more friends instead of running them off? What if I could start laying the foundation now for him to build his personal brand? Maybe by the time he graduates he would have a large following that he could leverage into potential customers. hmmmm
And what if I could help others on the spectrum do the same thing? What if I could offer step by step tools, coaching, mentoring for those who have a dream but struggle a little getting that dream up and running? I know a lot of great people in the ASD community, what if we could offer a summit via webinar or recordings, and give real world pointers to help them be successful on line, and in life? What if I could help just 1 person on the spectrum start a successful business?
The other side to this coin; if you want to start your own business, and you want to promote it online, there are THOUSANDS of people willing to take your money and “teach” you how to be successful. I know because I have looked at these people, and I have taken their courses. and 99% of them SUCK. They just rip people off by regurgitating the same information, filled with empty promises of get rich quick. The person with Aspergers who wants to start their own business would be easy prey for those ‘Gurus’.
I may look into this further. Maybe I can help others. Or, maybe I am wrong, and most people on the spectrum are not interested in this kind of help. I would love to hear your thoughts.